Thursday, May 2, 2019

Porters five forces analysis - Beats by Dre Essay

Porters five forces abbreviation - Beats by Dre - Essay ExampleTo analyze the market share taken by the headphones in the market, we will focus on the forces outlined in the model to discuss this. Firstly, we will focus on the suppliers power in the international market. The smart set is one of the largest manufacturers of headphones in the global market. It manufactures high-end headphones, which approximately consumers consider them quality and classy. Further, companions ability to manufacture them in different colours makes it even so better. Most of the headphones are U shaped. From a recent report published in business review, the company had acquired sixty-four percent of the entire market shares. Most users of the headphones view it as a fashion paraphernalia mostly used by celebrities in the hip-hop music industry. The company has the capacity to manufacture and fill the global market.Secondly, the model helps its users to analyze the buying power of consumers who ar e its target consumers. The company appreciates that it has customers from different lifestyles wherefore it manufactures products as per their needs and requests. Therefore, the man mountment has ensured that the prices of their products and softwares are all affordable to their customers in the global market. Further, the company follows the current rates of inflation in the worlds economy. To emphasize, most of the customers lies in the age bracket of 19-35 years who love to be trendy and follow the latest themes in the world of fashion. This gives the company an upper hand because their products are always on demands.

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